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Show Cars: Why their paint looks so bad!

When you think of show cars, you probably assume that they look better than any other vehicles out there…particularly their paint. But the sad reality however, is that paint on show cars typically fall considerably short of their potential. And when we refer to...

Wheel cleaning made easy – video series from ESOTERIC

Wheel cleaning is perhaps everybody’s least favorite detailing task to do, particularly when you own cars that produce a tremendous amount of brake dust (Porsche, Mercedes, BMW, Audi, etc). To make the wheel cleaning and maintenance processes much easier, we...

Gloss Meters and Automotive Paint

Gloss Meters 101 While typically associated with high end detailers who are trying to extract the highest level of clarity and gloss from automotive paint, the gloss meter is used to measure shine or luster on a smooth surface. The person(s) using these meters are...

HRE Wheels and Akrapovic Exhaust now available at ESOTERIC!

We at ESOTERIC are proud to announce the latest product and service offerings to our customer base: HRE Performance Wheels and Akrapovic Exhaust Systems. HRE PERFORMANCE WHEELS: HRE Performance Wheels have long positioned themselves as the aftermarket wheel to own....