News, notes and trends
from the automotive frontline
If it is interesting to us, we think it will be interesting to you.
Is Quick Detailer Safe? The Best Quick Detailer to Use
Improper usage of quick detailers can pose a big threat to your car's paint condition. We always recommend a proper wash, but if you're already at an event and need to make the most of the situation, here's what we suggest. Video: Can Water Replace Your Quick...
The Best Car Lifts – Nussbaum
Our team at ESOTERIC has been relentlessly using the Nussbaum Sprinter for PPF installation, wheel customization, aftermarket exhaust installation, and events for almost three years now. Reliability and functionality are key for us as a high volume shop, and these...
Audi RS6 Avant Storms Back Into the US in Style
After a looong wait the Avant made a thunderous return to the US in RS6 spec. While you could drive around in stock form, that's no fun is it? Let's get to customizing and protecting... The first task was completely and seamlessly wrapping the entire vehicle with...
Should You Polish Paint Before Paint Protection Film and Ceramic Coating?
Two extremely popular services we perform at ESOTERIC are Paint Protection Film and Ceramic Coating installation. PPF is the best way to protect your vehicle from road hazards such as rock chips, and ceramic coatings make washing and maintenance a breeze! Should paint...
Wagon Alert: 600 Horsepower Perfected & Protected – Photo Gallery
If you want to be low-key with 600 horsepower, the Mercedes-Benz E63S Wagon may be the vehicle to do it in. But, will the deep exhaust note betray you as you galavant around town? Or, will you be invisible to the police as you haul ass (and lumber) away from Home...
Black November Specials at ESOTERIC Products!
Black Friday is now Black November at ESOTERIC. 2020 has been an... interesting year. And, to say THANK YOU for your continued patronage, we are launching the largest number of Black November specials in our company history! To kick things off we are offering up to...
C8 Corvette Project with HRE Wheels
ESOTERIC is excited to share yet another completed C8 Corvette Project! This example sports HRE Wheels - S101SC - An industry first with a forged barrel! Other services performed at ESOTERIC included... C8 Corvette Paint Correction Polishing Corvette paint (even fresh...
Columbus Cars & Coffee at ESOTERIC – Photo Gallery
From all of us at ESOTERIC, thank you for the incredible turn-out for Columbus Cars & Coffee this past weekend. The car community in Central Ohio never ceases to amaze and the energy was amazing to see! Photos from the event are below...
Porsche Carrera GT Paint Correction & Paint Protection Film
ESOTERIC has cared for a number of Porsche Carrera GTs in the past, and recently had to opportunity to work on this Fayence Yellow example. (1 of 44 made in this color.) But what needed to be done to this "last analog super car?" While the paint was in generally good...
Which Bigboi Vehicle Dryer is Best For You
ESOTERIC is proud to be the exclusive distributor of the finest and highest performing automotive dryers on the market, Bigboi Dryers! If you are a garage warrior or professional detailer and are wondering which model is best for you, our new video will help make that...
New Home Detailing Video Series
ESOTERIC is excited to share our new video series! ESOTERIC at HOME will cover a wide range of detailing topics that show you how to detail like a pro, at home! We have been bringing you hundreds of detailing videos over the past years out of the comfort of our...
Black Ferrari F430 Polished & Detailed
Without proper care, black paint and neglected leather can make any car look tired. This Ferrari 430 required a proper detail to get back into shape, and in this video, we perform paint correction, ceramic coatings, and a deep leather cleaning and conditioning...