News, notes and trends
from the automotive frontline
If it is interesting to us, we think it will be interesting to you.

ESOTERIC Summer ’23 Update
ESOTERIC Update Video Summer is flying by and many projects are underway at ESOTERIC, including this loaded Z06! Todd Cooperider shares a mid-year update and tips to schedule your vehicle before it arrives. Watch below...Z06 Services Detailed Paint Correction Paint...

2023 Chevrolet Corvette Z06
"Ferrari wearing a Chevy badge…Straight exotic. Loud. Pure awesomeness" - ESOTERIC Founder Todd Cooperider after being taken for a ride in Chevrolet's latest Z06 Corvette Having had extensive experience with Ferraris (the F40, LaFerrari Aperta & Enzo being some of...

2023 Porsche GT3 Touring – Detailed by ESOTERIC
If you're familiar with the Porsche Car Configurator you're probably well aware of the myriad of options available when building your Porsche vehicle. If you're not familiar with it, we dare you to give it a try and *not* fall down the rabbit hole of available choices...

The 2023 Aston Martin V12 Vantage
Gloriously proportioned with a curvaceous body belying a viciously potent soul, this 1 of 333, 690hp twin-turbo V12 Vantage arrived at our studio recently, ready to receive our New Car Prep, full Paint Protection Film and Infinite Warranty Ceramic Coating services....

Lamborghini Aventador Ultimae Roadster: The End of an Era
Do not go gentle into that good night...Rage, rage against the dying of the light. - Dylan Thomas While there is nothing gentle about a naturally-aspirated V12 howling at full-send, rage might just adequately describe the vehicular intentions of Lamborghini with their...

ESOTERIC at SEMA 2022
'The SEMA Show' - For an auto enthusiast these words mark one of the premier events of the year, especially for those who view a stock vehicle on a dealer lot as a mere canvas for a greater masterpiece. The annual gathering & exhibition of the finest that...

2022 Ferrari 812 GTS
Patience and anticipation are indeed strange bedfellows; the patience required to reach a given destination or event is often eroded by the anticipation of the arrival. “Patience is a virtue”, “Good things come to those who wait!” and similar are but trite cliches for...

Gyeon G-DAYS 2022
Barring the unusual exception, the prospect of attending vendor conferences is often anything but exciting; bland dinners, tiresome speeches, buzzwords being bandied about in a criminally irresponsible manner...an endurance test at best. Fortunately for Todd, Gyeon...

A Resplendent Rivian Transformed With Satin PPF!
Satin PPF from XPEL Completely Changed this Rivian! Shine, shimmer, luster, sparkle, gleam...in our world as detailers, those words are merely different combinations of letters that are all to used describe the Holy Grail of exterior appearance, that being GLOSS. A...

2022 Lucid Air Grand Touring Edition
We here at ESOTERIC were fortunate to receive a beautiful 2022 Lucid Air Grand Touring in Quantum Gray for a variety of protective services. This particular model rolls with 800+ hp, a 516 mile range and can rip from 0-60mph in just 3.0 seconds, all while ensconcing...

2022 Ferrari F8 Spider
Exiting the transport with a twin-turbocharged, 710hp V8 growl, this brand-new 2022 Ferrari F8 Spider arrived at our New Albany headquarters from out of state, ready to avail itself of our extensive menu of protective services. With Paint Correction, Paint Protection...

Black 718 Porsche GT4 – Custom graphics, Akrapovic exhaust and more…
When a Porsche GT4 arrives at our studio, it usually goes without saying that the client is seeking the type of protection that will allow them to enjoy the incredible driving dynamics of the car while not being distracted by road debris damaging the paint. Whether...