News, notes and trends
from the automotive frontline
If it is interesting to us, we think it will be interesting to you.

Todd Cooperider: My Top 10 FAVORITE auto detailing products in 2022
Assembling an All-Star team of car care products is certainly a daunting task but fortunately we have Todd Cooperider bringing us his favorite detailing products to use in 2022. Some are rising stars while others have been excelling in their respective roles for many...

Nissan GT-R Nismo Special Edition
Often referred to as ‘Godzilla’ in homage to the 1989 R32 Skyline GT-R, the Nissan GT-R continues to evolve, with the GT-R Nismo (Nissan Motorsports) Special Edition arguably at the pinnacle of the model hierarchy. This brand new "1 of 10 in the United States" example...

C8 Corvette PPF, Tint & Ceramic Coating
Soon after the first C8 rolled off of the Bowling Green assembly line we released our C8-Specific Protection Strategies. Since installing PPF on our first C8 in March of 2020, our PPF Team has continued to evolve the materials & methods to best protect the...

Protecting a 1 of 3 Black Ferrari Enzo
Protecting Iconic Cars for Valued Clients. The Ferrari Enzo.The legendary Ferrari Enzo is a vehicle we have a long history with. 400 were made, and only three in Black (Nero) over Red interior. While we have perfected and protected countless Ferraris over the years at...

Toy Drive Benefitting Children’s Hospital
ESOTERIC was proud to sponsor The Triple F Collection's Toy Drive benefitting the Nationwide Children's Hospital held at Mercedes-Benz of Easton. Featuring hypercars from The Triple F Collection, as well as other vehicles from around the area, the event raised funds...

Rolls Royce Dawn – Prep is Key
Proper Wash & Prep is KeyThe preparation process before beginning any paint correction, paint protection film, or window tint project is important for achieving the best final outcome. In the video below, we show our prep process before this Rolls Royce Dawn...

The Ultimate Satin Blackout Transformation
Mercedes-Benz GLE63S Satin Blackout TransformationThis new GLE63S sold by Mercedes-Benz of Easton is sure to stand out on the road! It received our blackout package, a full satin paint protection film wrap, plus ceramic coatings for easy maintenance. Take a look at...

Perfecting a 1 of 63 Lamborghini Sian
Custom Protection ProjectIf you drive a multi-million dollar exotic or daily driver, proper protection can make the ownership experience much more enjoyable! No two vehicles or projects are the same − This rare Lamborghini Sian had unique needs we addressed with the...

LaFerrari Aperta Perfected & Protected – For Sale!
This incredible LaFerrari Aperta, perfected and protected by ESOTERIC, is now available at Germain Mercedes-Benz of EASTON! From high-level paint correction, to full paint protection film and ceramic coatings, this Aperta looks its best and is protected! To inquire...

Easy Car Cleaning After a Road Trip
This C8 Corvette Stingray just got back from a 5,400 mile road trip, less than ideal conditions if you're looking to keep things clean. Fortunately, the owner treated his vehicle to ESOTERIC's PPF and ceramic coating services. After a quick and painless maintenance...

Behind the Scenes at ESOTERIC Detail
What does a day in our high-level detailing shop really look like? Follow Todd Cooperider as he gives exclusive insight into what a typical 9-5 day looks like at our New Albany facility! Watch the video below... To schedule your vehicle please visit our contact...

Ceramic Coating a Lamborghini Sian
Ceramic coating uber-rare exotic cars can present challenging curves and contours. Todd Cooperider of ESOTERIC Detail shows our secrets and advice for ceramic coating any vehicle without causing frustrating damage. Video - Ceramic Coating a Lamborghini Sian If...